The Pandemic Playbook

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The Pandemic Playbook

CA$30.00

Review lessons learned in the pandemic to market your business better. Vaccines may suppress the incidents of Covid19 in your area but not every strain. So what happens when the next novel virus pops up whether in your city or around the world? Be prepared to stay in business. Do the exercises in this guided workbook and stay ready for your livelihood and for your survival.

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Don't let your business get left behind in a lockdown. This digital download workbook will walk you through keeping your small business open in the midst of a pandemic. Write in the spaces, take notes, read and write at your own pace. This is a notebook with guided sections helping you stay focused on the marketing strategies, tips and tools that will keep you working despite shutdowns caused by the next wave.

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Table of Contents

1. Obviously, have a website

2. Essential is a state of mind

3. Make something they can listen to

4. Outdoor sports and indoor games

5. Spend your time on customer service

6. Your only cost is people

7. Make it an app

8. There is strength in numbers

9. Strategize, make connections, listen, learn, DO something

10. No justice, no peace

11. Offer something for free

12. #METOO